A.R. Rahman on why smells and moving seats are key to his Cannes XR title ‘Le Musk’ | News
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Smells and interactive seating will be utilised as section of the release of immersive film Le Musk, which marks the directorial debut of Oscar-successful composer A.R. Rahman.
“It’s a blend of audio, scents and stories, completed in a very subtle and surreal way,” Rahman explained to Screen of the film, which stars Nora Arnezeder, Dude Burnet, Munirih Grace and Mariam Zohrabyan.
Los Angeles-centered VR movement chair firm Positron has come on board as ‘immersive cinema exhibition partner’ for the title, which acquired its premiere in the Cannes XR programme of this year’s movie current market.
It will imply each individual viewer watches the movie on a relocating, state-of-the-artwork Positron chair. Grace Boyle from London studio The Feelies is delivering bespoke scents. Boyle is the daughter of director Danny Boyle, with whom Rahman collaborated on Slumdog Millionaire.
Rahman made Le Musk as a 37-minute immersive VR film. Shot in Italy, the tale revolves close to an orphaned heiress and musician, who is on the trail of three mysterious adult males with distinct scents.
Rahman has been developing the venture given that 2016 and counts technology large Intel as one particular of his key backers.
“I really do not want people to imagine it is a little something Bollywood due to the fact I am an Indian composer. It’s a universal venture,” said Rahman.
